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06.10.26 - 22:09
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Zeta Global to Acquire Digital Audience, Extending the Zeta Data Cloud Across the Digital Ecosystem (Business Wire)
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Acquisition strengthens the identity and activation layer of Zeta's intelligent AI infrastructure, helping enterprises activate customer intelligence and measure its impact across channelsNEW YORK--(BUSINESS WIRE)--$zeta--Zeta Global (NYSE: ZETA), the intelligent AI infrastructure company, today announced that it has entered into an agreement to acquire Digital Audience, a data infrastructure company that expands identity and activation capabilities across the digital ecosystem.
Already integrated with Zeta, Digital Audience will expand Zeta's identity and activation capabilities across all channels. The acquisition will also add an experienced team of data and AI engineers, strengthening the technical expertise behind Zeta's intelligent AI infrastructure.
Intelligent AI infrastructure connects what an enterprise knows to AI and carries that intelligence into the channels where it can drive customer action. Digital Audience will strengthen Zeta's ability to connect customer intelligence to activation,...
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05.10.26 - 22:03
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Zeta Global to Acquire Senso, Adding AI Engineering and Frontier-Model Connectivity to Its Intelligent AI Infrastructure (Business Wire)
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Senso will strengthen Zeta's ability to bring customer intelligence to the AI platforms shaping discoveryNEW YORK--(BUSINESS WIRE)--$ZETA--Zeta Global (NYSE: ZETA), the intelligent AI infrastructure company, today announced that it has entered into a definitive agreement to acquire Senso, a Y Combinator-backed AI engineering company whose technology helps power Zeta's Generative Engine Optimization (GEO) offering. The acquisition will bring additional technology in-house, add AI engineering talent and deepen Zeta's connectivity to frontier models.
As AI assistants become an increasingly important gateway for customer discovery, Senso will help advance Zeta's AI trust and discoverability offerings and broader intelligent AI infrastructure roadmap. Combined with the Zeta Data Cloud, Senso will accelerate Zeta's solutions that help enterprises optimize and remediate how brands reach customers across leading AI platforms, including ChatGPT, Gemini, Claude and Google AI Overviews. It will also identify wh...
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09.09.26 - 22:24
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Former Apple CEO Sculley ′Excited′ About iPhone Duo (Bloomberg)
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John Sculley, Zeta Global vice chairman emeritus and former Apple CEO, reacts to Apple's new iPhone Duo, the company's first foldable smartphone, which will have a 7.6-inch display when unfolded and a 5.4-inch outer screen. He speaks on "Bloomberg The Close." (Source: Bloomberg)...
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06.08.26 - 22:06
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Zeta Global Appoints Leah Pope as Chief Marketing Officer to Lead Next Phase of Growth (Business Wire)
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Former Salesforce Marketing Cloud CMO joins Zeta to build what's next; Candace Dean elevated to Chief Communications OfficerNEW YORK--(BUSINESS WIRE)--$ZETA--Zeta Global (NYSE: ZETA), the intelligent AI infrastructure company, today announced that Leah Pope will join the company as Chief Marketing Officer, effective August 3, 2026. A veteran enterprise software marketing executive, Pope brings more than two decades of experience leading category-defining brands, including Salesforce Marketing Cloud and ActionIQ. The company also announced the promotion of Candace Dean to Chief Communications Officer, where she will continue leading Zeta's communications strategy.
Pope previously led marketing across Salesforce's marketing portfolio, including Salesforce Marketing Cloud, Pardot, ExactTarget and other Marketing Cloud products, following Salesforce's acquisition of Datorama, where she served as Chief Marketing Officer. Most recently, she served as Chief Marketing Officer at ActionIQ, helping establish th...
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