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18.12.25 - 08:06
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Dutch supermarket chain PLUS places 140 MSEK order (Cision)
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Pricer has received an order of approximately 140 MSEK from the Dutch co-operative supermarket chain PLUS to upgrade the current installation.
Pricer's existing customer PLUS has signed an agreement to upgrade 265 of the retailer's stores with new electronic shelf labels (ESL). The rollout is planned for 100 stores during 2026 and 165 stores during 2027.
Since the initial agreement was signed with PLUS in 2020, the retail chain has equipped 440 stores with Pricer's solution based on the store operation platform Pricer Plaza and electronic shelf labels to increase the efficiency of several...
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17.12.25 - 09:01
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Pricer to unveil new global consumer insights study and “shelf awareness” vision at NRF 2026 (Cision)
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Pricer, the global retail tech leader specializing in transforming the shelf edge into a dynamic communications platform, announced today its participation at the National Retail Federation (NRF) 2026 Expo in New York City taking place January 11-13, 2026.
What's shaping the in-store experience – today and tomorrow
At the event, Pricer will reveal a new independent global study surveying 5,000 consumers across the UK, Germany, France, Italy, and the US, conducted in October 2025. The research uncovers fresh insights into the motivations, behaviors, and purchasing triggers shaping today's in-...
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02.12.25 - 14:00
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Pricer strengthens market position in the U.S. grocery sector through new exclusive framework agreement (Cision)
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Pricer has signed a new exclusive framework agreement, naming Pricer as the preferred provider of solutions based on electronic shelf labels for Merchants Distributors, LLC (MDI), a leading wholesale grocery store distributor in the United States.
The agreement, which follows a thorough pilot and vetting process by MDI's Retail Automation Services (RAS) team, establishes Pricer's technology as the go-to electronic shelf label (ESL) solution, based on the retail operating system Plaza, for MDI's network of over 600 member retailers across twelve eastern states.
The partnership reinforces...
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27.11.25 - 16:01
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Nomination committee appointed ahead of 2026 Annual General Meeting of Pricer AB (Cision)
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In accordance with the decision at the Annual General Meeting on May 23, 2025 Pricer's Chairman of the Board Bernt Ingman has contacted the company's tree largest shareholders to form a Nomination Committee. Shareholders shall also include such group of two or more shareholders who have notified the Chairman of the Board that they wish to participate jointly in the Nomination Committee's work, which has not happened.
The shareholders and representatives comprising the Nomination Committee are:
- Gert Steens, nominated by Sterling Strategic Value Fund S.A., Luxemburg.
- Göran Sundholm,...
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07.11.25 - 13:48
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Pricer signs new framework agreement with Coop Norge – strengthens position in Norway (Cision)
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Pricer has signed a new framework agreement with Coop Norge, Norway's second largest retail chain.
The agreement makes Pricer supplier of in-store communication and digitalization solutions based on electronic shelf labels (ESL) for Coop Norge's vast network of more than 1,000 stores across the country.
Coop Norge, a long-standing customer of Pricer, has selected Pricer's digital shelf-edge solution for the supply and installation across its various store formats, including major banners such as Obs, Obs Bygg, Extra, Coop Mega, Coop Prix, and Coop Marked/Matkroken.
“We are very proud...
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28.10.25 - 17:24
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IBM Federal pre-awarded contract to deliver Pricer′s solution for DeCA store modernization (Cision)
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Pricer confirms its strategic role in the Defense Commissary Agency's (DeCA) Electronic Shelf Label (ESL) upgrade and expansion, following the pre-awarded contract to Pricer's partner IBM Federal.
The pre-awarded Indefinite-Delivery/Indefinite-Quantity (IDIQ) contract is pending final review and execution.
It will ensure the continuity of the existing Pricer ESL infrastructure while laying the groundwork for future growth across DeCa's global network.
This reinforces Pricer's position as a key technology provider in this mission-critical environment, supporting operational efficiency...
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23.10.25 - 07:06
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Interim report January–September 2025 – Pricer AB (Cision)
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The third quarter saw a clear improvement compared with the first two quarters of the year
Third quarter 2025
• The order intake amounted to SEK 352.4 M (531.5).
• The order backlog on September 30 was SEK 437 M (422).
• Net sales amounted to SEK 598.4 M (613.8).
• Gross profit amounted to SEK 138.6 M (135.5), which corresponds to a gross margin of 23.2 percent (22.1).
• Operating profit (EBIT) amounted to SEK 38.5 M (61.6), which corresponds to an operating margin of 6.5 percent (10.0).
• EBITDA, operating profit before depreciation, amortization and impairment, declined...
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22.10.25 - 08:01
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Pricer accelerates growth in the Nordics with key customer win (Cision)
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Following the successful implementation of its direct sales model in the Nordic and Baltic regions, Pricer has strengthened its position in the Nordic retail market through a new customer agreement with the leading retailer Norgesgruppen.
This marks a significant milestone in the company's strategic transition towards a direct engagement model in the region, reinforcing its ambition to be the preferred partner for in-store communication and digital transformation.
Pricer's strategic move to a direct sales model in the Nordics and Baltics, announced in April, is now being validated through...
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16.10.25 - 08:01
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Invitation for presentation of Pricer′s interim report for the third quarter 2025 (Cision)
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Pricer AB will present its interim report for the third quarter 2025 in a webcast on
October 23 at 13.00 CET.
According to the financial calendar, Pricer will publish the report for the third quarter 2025 on Thursday, October 23 at approximately 7.00 am CET. Pricer hereby invites to a presentation of the report on the same day. Magnus Larsson, President and CEO, and Claes Wenthzel, CFO, will present the report and answer questions.
Date: October 23, 2025
Time: 13.00 CET
Link to the webcast: Pricer - Q3(25) Earningscall (https://qcnl.tv/p/UcJZDBuP_smpNdk7XZbpLA)
For further...
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01.10.25 - 21:54
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US Faces First Shutdown in Seven Years | Open Interest 10/01/2025 (Bloomberg)
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The US government shuts down for the first time in nearly seven years — and the third under President Trump. With Democrats and Republicans still deadlocked, gridlock deepens. On the data front: a shock from ADP, private payrolls falling by 32,000. And as risks mount, markets stumble into Q4 while gold soars to fresh records. Plus, Nike's comeback takes shape while Peloton's pricer product launch puts pressure on the stock. And the CEO of the cybersecurity company Sailpoint joins us in the C-Suite to talk about rising security threats of artificial intelligence. (Source: Bloomberg)...
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19.08.25 - 10:42
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Information from Extraordinary General Meeting 2025 in Pricer AB (Cision)
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Pricer AB held an Extraordinary General Meeting (the “EGM”) on 19 August 2025. The following main decisions were made:
Board
The EGM resolved that the Board shall be composed of six (6) directors with no deputies. The EGM resolved to elect Giulia Nobili as new Board member for the period until the end of the next Annual General Meeting. Giulia Nobili shall not receive any board fee.
For more detailed information, please see the complete notice to the EGM at the company's website, www.pricer.com.
For further information, please contact:
Magnus Larsson, President and CEO, +46 704...
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28.07.25 - 11:18
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XFRA: SPAFR - HANDELSUNTERBRECHUNG IN DIVERSEN AUSLANDSAKTIEN - TEIL 12 (XETRA)
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23.07.25 - 10:54
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NOTICE OF EXTRAORDINARY GENERAL MEETING IN PRICER AB (Cision)
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The Extraordinary General Meeting of Pricer AB will be held on Tuesday 19 August 2025 at 10:00 a.m. at the premises of Advokatfirman Vinge at Smålandsgatan 20, SE-114 46 Stockholm, Sweden. Registration begins at 09.30 a.m.
RIGHT TO ATTEND AND NOTIFICATION TO THE COMPANY
Anyone wishing to attend the meeting must
(i) be entered as a shareholder in the share register kept by Euroclear Sweden AB as of Monday 11 August 2025,
(ii) give notice to the company of their intention to attend no later than Wednesday 13 August 2025.
Notification of attendance...
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23.07.25 - 10:42
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Sterling increases ownership in Pricer and new board member nominated to the board (Cision)
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During June 2025, Sterling Strategic Value Fund S.A. (“Sterling”), through its Sterling Active Fund, increased its ownership in Pricer AB (“Pricer”) and, as of June 30, holds 21,860,298 shares, corresponding to 13.3 percent of the company's outstanding shares and votes. Through this, Sterling further strengthens its position as the largest shareholder and long-term partner of Pricer.
“Pricer holds a unique position at the forefront of retail digitalization. By increasing our ownership and joining the board, we look forward to supporting the company's continued growth journey and long-term...
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10.07.25 - 08:06
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Invitation for presentation of Pricer′s interim report for the second quarter 2025 (Cision)
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Pricer AB will present its interim report for the second quarter 2025 in a webcast on July 17 at 13.00 CET.
According to the financial calendar, Pricer will publish the report for the second quarter 2025 on Thursday, July 17 at approximately 7.00 am CET. Pricer hereby invites to a presentation of the report on the same day. Magnus Larsson, President and CEO, and Claes Wenthzel, acting CFO, will present the report and answer questions.
Date: July 17, 2025
Time: 13.00 CET
Link to the webcast: Registration page - Quickchannel (https://qcnl.tv/p/y6vjWanuNhHgUBF-jf_Gig)
For further...
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30.06.25 - 08:01
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Change in the number of votes in Pricer AB (Cision)
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During June 2025, Pricer AB (“Pricer”) has converted 211,254 shares of class A into 211,254 shares of class B at the request of shareholders. The conversion was carried out by Pricer in accordance with the provisions of the Articles of Association regarding the conversion of shares.
Prior to the conversion, the total number of shares in Pricer was 163,965,137 and the total number of votes was 164,867,229. As a result of the conversion, the total number of votes in Pricer has decreased by 845,016, while the total number of shares remains unchanged. As of today's date, the last trading day of...
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23.06.25 - 16:12
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Pricer appoints Claes Wenthzel as CFO (Cision)
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Claes Wenthzel has been acting CFO at Pricer AB since February 12, 2024, and is as of September 1, 2025, appointed CFO.
He has extensive and broad experience as CFO in international and listed companies. He has been the CFO at companies such as Newsec group, Resurs Holding AB, Starbreeze and Catena Media, as well as acting CFO at Pricer.
“I am are very pleased that Claes has accepted the role as permanent CFO. During his time as acting CFO, he has played a critical role in strengthening the company's financial position. As he now continues in the role on a permanent basis, I look forward...
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18.06.25 - 14:01
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Pricer′s exclusive agreement with Carrefour (Cision)
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In response to recent media reports regarding pilot projects between Carrefour and other providers of digital store solutions, Pricer wishes to clarify that the company has maintained a long-standing partnership with Carrefour for more than 20 years, with installations in over 1,700 stores, and that the exclusive agreement signed between the parties in 2023 remains in full effect and unchanged.
The agreement grants Pricer exclusive rights to supply electronic shelf label (ESL) based solutions to Carrefour for a period of three years. It includes both new installations and the replacement of...
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23.05.25 - 16:12
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Information from Annual General Meeting 2025 in Pricer AB (Cision)
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Pricer AB held its Annual General Meeting (the “AGM”) on 23 May 2025. The following main decisions were made:
Adoption of the income statements and the balance sheets
The AGM resolved to adopt the income statement and the balance sheet and the consolidated income statement and the consolidated balance sheet for the financial year 2024.
Dividend
The AGM resolved, in accordance with the Board's proposal, that no dividend shall be paid for the financial year 2024 and that the company's available funds shall be balanced in a new account.
Discharge from personal liability
The members of...
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