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Nike, Inc. - Class B is the publicly traded equity representing Class B shares of the world's largest athletic footwear and apparel brand. The company designs, develops, markets, and sells a broad portfolio of performance and casual products, with footwear accounting for about two-thirds of sales, including key categories like basketball, running, and football (soccer). Its iconic brands encompass Nike, the premium Jordan line for athletic footwear and clothing, NikeSkims for women's athleisure, and Converse for casual sneakers. Nike, Inc. - Class B operates globally through owned stores, franchises (notably around 5,500 in China), third-party retailers, and e-commerce in over 40 countries, while outsourcing nearly all production to contract manufacturers across more than 30 nations. Founded in 1964 and headquartered in Beaverton, Oregon, it serves consumers, businesses, and governments via segments including North America, Europe/Middle East/Africa, Greater China, Asia Pacific/Latin America, Global Brand Divisions, and Converse. With approximately 77,800 employees, Nike, Inc. - Class B holds significant influence in the consumer cyclical sector, particularly footwear and accessories, driving trends in sportswear markets worldwide.
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