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30.09.26 - 22:09
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Yext Signs Definitive Agreement to Acquire Flamel.ai, Extending Its Agentic Marketing Platform Into Local Paid Media (Business Wire)
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Planned acquisition adds localized ad execution across Google, Meta, and ChatGPT, giving multi-location brands one platform for organic and paid visibilityNEW YORK--(BUSINESS WIRE)--Yext, Inc. (NYSE: YEXT), the enterprise marketing platform for an agentic world, has signed a definitive agreement to acquire Flamel.ai. Flamel.ai helps multi-location brands run localized paid campaigns across Google, Meta, and ChatGPT. This news was announced today at Envision, the company's customer conference.
The acquisition brings paid media, one of marketing's largest channels, into the Yext platform. This expansion will allow brands to act on Scout's competitive insights and drive more customers to their doors. Paid media will join search, listings, reviews, webpages, and social as channels that teams and agents can act on with Scout's new multiplayer agent harness. The transaction is expected to close in the fourth quarter of FY27, which ends January 31, 2027, subject to customary closing conditions. Yext expects ...
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